5 Star Wars Tips for your Business
Ok, you now know the truth about me, I am a Star Wars fanatic. An utter Star Wars geek. And, I have to say the movies I watched back as a child impacted my future self, the entrepreneur immensely. Here are 5 Star Wars lessons that can improve your business. Resist the dark side Sometimes,…
The magic of free!
Organic reach…oh baby free advertising! I get goose bumps, but that could be the Facebook nerd in me. Did you know Facebook will actually show your posts to users who have NOT liked your page? That’s right, someone who knows absolutely nothing about you or your business may see your post on their newsfeed. How…
Who’s thinking – I need more students? It’s one of the biggest concerns I receive from studio owners. Yes, more students does mean more tuition. However, having larger student numbers is not enough. If you have not set up your business with a solid foundation ready for growth or else you will find yourself swimming…
Chicken or the egg?
Chicken or the egg? A studio full of students or a studio with purpose? I say purpose. It is everything, driving life, business and love. I’m sure when you all started your studio you were full of impassioned purpose. Do you remember that first sign up, the first class? You could take on the world, right? …
The new word of mouth
I was the first to be reticent about Facebook. I am a staunch introvert who has adapted to an extrovert in business. Facebook was truly like walking around with my heart exposed. However, what I discovered for my business is that Facebook is the new word of mouth. You know, that truly powerful advertising tactic…
If you have house plants you might be able to relate to this story. You buy a beautiful plant at the nursery. It’s just gorgeous, thick, leafy, green and wow it even has flowers. You feed it. You water it. You make sure it gets enough sunlight. And, it grows larger and larger. But, then…
Breaking point
I remember my breaking point clear as day. I had finished a day schlepping around between studios with my infant son crying in the back seat of the car. I got home way later than usual and promptly slide sideways down my driveway. At the time, we lived in New Hampshire, and the drive was…
